Why study International Marketing & Sales?
+ Fit for global competition
How do companies face the challenges of globalised competition? What are the consequences of an international marketing conception? After the completion of the degree programme, you will know the answers.
"In the context of global competition, our students are prepared to assume leadership positions in marketing and sales in an internationally operating company."
Dr. Carsten Bartsch, Head of the Master's Degree Programme in Business Administration
+ Close to real life thanks to close contact with the economy
Our students gain real-life competencies in case studies, project work and contact with managers from the economy. The master's degree programme is focused on the current questions in science and the economy.
+ Personal support by highly qualified lecturers
Our international team of lecturers gives us global connections to companies in the economy and research. This ensures that the training and exciting content is highly relevant and reflects the latest state of knowledge.
+ A master's degree opens up all academic paths
Graduates are awarded the academic degree of Master of Arts in Business (MA). The master's degree entitles you to enter a PhD programme at a university. A career in research is also open to you.
