Learning outcomes of the International Marketing & Sales degree programme

How do companies meet the challenges of a globalised competition? What are the consequences of an international marketing concept?"

After completing this programme, you will know the answers! You learn current, science-based concepts, models and methods that will help you solve problems in international marketing and sales. In the context of global competition, you are prepared for management positions in marketing and sales within international enterprises.

As a graduate, you are a leader in your field. You think entrepreneurially, independently and responsibly and you have expanded your skills in the following areas:

  • Specialist knowledge
    You have in-depth and cutting-edge knowledge in your field. You put this competence to use in an international business environment, thus achieving a competitive advantage.
  • Leadership abilities 
    You are well prepared for assuming leadership responsibilities in an internationally-oriented business field.
  • Competence in applying scientific methods in everyday business
    You have completed a top quality academic degree programme and are therefore familiar with applying scientific methods. After graduating, you use these skills to solve complex problems in daily business.

Contact Persons International Marketing & Sales MA

Patrick Köck B.A.
Master‘s Degree Programme Business Administration, Programme Administrator

+43 5572 792 5603

S2 03


Mag. (FH) Bernd Schwendinger, PhD
Master Business Administration, Program Director, Lecturer

+43 5572 792 3381

S2 21


Do you need further advice? We are pleased to answer your questions and give you further information personally.

Service Hours:
Friday 9 a.m. to 11.30 a.m. and 1 p.m. to 4 p.m.
Saturday 8 a.m. to 12 p.m
(or individual appointment)