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Information on individual educational components (ECTS-Course descriptions) per semester

Digital Transformation Management

Degree programme Business Informatics – Digital Transformation
Subject area Engineering & Technology
Type of degree Master
Part-time
Summer Semester 2023
Course unit title Digital Transformation Management
Course unit code 087421020101
Language of instruction German, English
Type of course unit (compulsory, optional) Compulsory
Teaching hours per week 3
Year of study 2023
Level of the course / module according to the curriculum
Number of ECTS credits allocated 6
Name of lecturer(s) Florian HEIDECKE, Alexander SIMONS
Requirements and Prerequisites
  • Strategic Management
  • Organizational Development
  • Information Management
Course content
  • Digital transformation strategy: core elements, development process, action planning and progress tracking.
  • Maturity models and methods (social, organizational and technological maturity)
  • Digital transformation management frameworks and methods (e.g., Next Generation Innovation Funnel)
  • Interaction between corporate strategy or divisional strategies (especially IT and HR strategy) and transformation strategy
  • Organizational anchoring of the digital transformation and roles
Learning outcomes

Digital transformation continues to be a phenomenon that companies must face up to. It must be planned, monitored and controlled systematically and holistically - if it is not to remain just a cause-related individual project or even just a chance hit. This requires scientifically validated frameworks, process models and methods. In addition, the course serves to situate all teaching contents of the study program and is therefore of central importance.

The students

  • can outline holistic approaches to managing digital transformation, name the essential elements (design fields) and explain their interrelationships (top down / bottom up - interplay, technology driven vs business need driven).
  • are able to derive a digital transformation strategy from the corporate strategy, including a portfolio of digitization projects and business model developments that have been initiated. Understand that the portfolio derived from the strategy must constantly face prioritization and financing decisions.
  • are familiar with various methods for determining and developing social, organizational and technological maturity (maturity models) and understand the effects of a lack of maturity on concrete transformation projects.
  • know methods for developing, monitoring implementation and tracking progress of a digital transformation strategy and can use these adapted to the situation.
  • can differentiate digital transformation projects from IT/OE/innovation projects and classify transformation projects.
  • understand the connections between program/project and change management as well as the necessity of managing the portfolio.
  • are able to analyze the selected transformation strategy and its implementation success for specific cases and to develop a transformation strategy for a specific case.
  • are able to justify why a selected transformation strategy is promising and recognize approaches for the further development of selected transformation strategies.
Planned learning activities and teaching methods
  • Input lectures
  • Case study work (individually and in groups, teaching cases and cases from your own company)
  • Coaching (group and/or individual)
  • Discussions
  • Presentations
Assessment methods and criteria
  • Collaboration (20 %)
  • Presentation (30 %)
  • Written Exam (50 %)

For a positive grade, more than 50% of the points must be achieved in each part of the examination.

Comment

 

 

Recommended or required reading
  • Gassmann, Oliver; Sutter, Philipp (2019): Digitale Transformation gestalten: Geschäftsmodelle Erfolgsfaktoren Checklisten. 2., überarbeitete und erweiterte. Carl Hanser Verlag GmbH & Co. KG.
  • Hess, Thomas (2019): Digitale Transformation strategisch steuern: Vom Zufallstreffer zum systematischen Vorgehen. 1. Aufl. 2019 Edition. Wiesbaden: Springer.
  • Oswald, Gerhard; Krcmar, Helmut (2018): Digitale Transformation: Fallbeispiele und Branchenanalysen. 1. Aufl. 2018 edition. Wiesbaden, Germany: Springer Gabler.
  • Reinhardt, Kai (2020): Digitale Transformation der Organisation: Grundlagen, Praktiken und Praxisbeispiele der digitalen Unternehmensentwicklung. 1. Aufl. 2020 Edition. Wiesbaden Heidelberg: Springer Gabler.
  • Strauß, Ralf E. (2019): Digitale Transformation: Strategie, Konzeption und Implementierung in der Unternehmenspraxis. 1. Auflage 2019. Stuttgart: Schäffer-Poeschel.
  • Westerman, George; Bonnet, Didier; McAfee, Andrew (2014): Leading Digital. Boston, Massachusettes: Harvard Business Review Press.
  • Articles for example from MIT Sloan Management Review, Harvard Business Review, MIS Quarterly
  • Conference papers
Mode of delivery (face-to-face, distance learning)

Course with face-to-face/online contact hours (input lectures, case study work and coaching)