Blickpunkt Wirtschaft 062: China's electric car miracle
Strong in China, (still) weak in Europe
What can you expect?
Chinese electric car manufacturers have grown strongly thanks to a huge domestic market, government subsidies, consistent investment in battery technology and control of the supply chain. In Europe and the US, however, they are facing resistance in the form of tariffs, political concerns and a lack of brand confidence. Their global market success therefore remains open. For those familiar with scientific research in the field of "international business", this situation is by no means surprising. The presentation analyzes the opportunities and risks of this development from a practical and academic perspective and ventures a forecast of how the development of Chinese car manufacturers in Europe could continue.
Speaker:
Dr. Jonathan Chen is Senior Vice President at Rolls-Royce Power Systems. Prior to that, he spent ten years in the USA as an executive for two American and two German companies. He began his career as a strategy consultant with an American management consulting firm in Germany. Dr. Chen studied business administration at the University of Mannheim and business law at the HSG. He is a graduate of HEC and ESSEC, both in Paris. Dr. Chen completed his doctorate at Durham University in the UK on internationalization strategies of Chinese companies in Europe and was a visiting scholar at CEIBS in Shanghai and has been an external lecturer for Marketing, Sales and Innovation at FHV - Vorarlberg University of Applied Sciences since 2024.
Programme
| 07:00 PM | Welcome Anna Knorr, BSc MSc MSc |
| 07:10 - 07:55 PM | Lecture Dr. Jonathan Chen |
| 07:55 - 08:15 PM | Q & A |
| 08:15 PM | Get-togehter |
Event language
German
Travel and participation
Participation in the event is free of charge. Registration is required. Please click here to register.
The FHV is easily accessible by public transport. It is recommended that you use this for your journey.
- It is approximately a 20-minute walk from Dornbirn railway station.
- By train: Dornbirn Hauptbahnhof station
- By bus: Sägerbrücke/Campus V stop
Details about the event series
Our Blickpunk Business and Management event series is aimed at the general public with an interest in economics. Our aim is to publicize the FHV's activities in the field of Business and Management, our cooperation with companies in the region and our Business Administration degree programmes. We offer free lectures about four times a year on current topics relevant to Business and Management. The lectures are followed by the opportunity to exchange ideas. The FHV is committed to a sustainable event culture. This event is organized according to the criteria of "ghörig feschta" and pays attention to corresponding measures and practices.
